• Community Relations Coordinator

    Job Locations US-TX-Midland
    Job ID
    2018-1249
    Category
    Marketing
  • Overview

    Job Purpose

    To effectively and efficiently leading Familia Dental’s community marketing efforts under the supervision of the Marketing Regional Manager.  This position will ensure the execution of strategies to improve market presence and meet patient target goals by effectively delivering the company’s vision, mission and values to the communities we serve.

     

    Work Conditions and Schedules

    • Community Relations Coordinator works cooperatively with the Office Manager in their day-to-day activities. The practice environment is fast paced.
    • Community Relations Coordinator is required to work in various locations while performing job duties within the communities where offices are located. Regular travel to off-site locations is required.
    • Community Relations Coordinator works full time. Some evening or weekend hours may be required, depending on the scheduled events.

    Responsibilities

    Essential Duties and Responsibilities

    The Community Relations Coordinator will market the assigned office or offices in the community through the use of Neighborhood Marketing, Events and Table Days, Doctor and Agency Referrals, Oral Health Presentations, Mobile Dental Services and Dental Screenings. The Community Relations Coordinator will assume the following duties, not limited to:

     

    Duties and Responsibilities:

    • Develop and execute monthly marketing plans.
    • Identify, develop, and maintain key relationships to promote Familia Dental and its services--with essential community entities such as schools, churches, coalitions, service providers, community-based organizations, health care providers, and managed care organizations.
    • Establish connections with staff in critical roles for facilitating referrals to Familia Dental for dental services.
    • Develop and cultivate relationships with key community leaders as well as appointed and elected officials.
    • Communicate any local opportunities with the Marketing Regional Manager.
    • Provide an active, reliable presence at health fairs and other community venues, providing accurate information and referrals for community members seeking dental services.
    • Represent Familia Dental at various speaking engagements including, but not limited to, rallies, workshops, and fundraisers. 
    • Work with other health/dental centers managers to develop creative mechanisms for encouraging community access, such as helping to organize transportation, or establishing blocks of appointments for specific groups. Participate in their team meetings as needed. 
    • Implement dental hygiene educational programs in the community, in coordination with Familia Dental education program leadership.
    • Maintain logs and issue monthly reports on community engagement and outreach activities to inform colleagues, managers, directors and senior leaders across the organization of community engagement progress
    • Responsible for maintaining control of budgeted costs for marketing.  Provides periodic reporting to management.
    • Recommend strategies to integrate into local regional marketing plans via collaboration agreements of memorandums of understanding.
    • Protect confidentiality of patient information.
    • Follows and enforces adherence to established policies, procedures and regulatory requirements.
    • Understand and follow HIPAA regulations and maintain confidentiality.
    • Learn and follow Familia Dental’s administrative and operational procedures.
    • Review and follow Employee Handbook to ensure consistent standards.
    • Maintain professional working environment within office team.
    • Additional delegable duties may be assigned.

     

     

    Qualifications

    Qualifications

      Knowledge, Skills, and Abilities

    • Excellent customer/patient service and verbal communication skills.
    • Previous sales and marketing experience is required.
    • Experience with cold calling a plus.
    • Familiarity with the Medicaid System, a plus.
    • Familiarity with insurance processing, a plus.
    • Must be comfortable working directly in under-served markets.
    • Must have a high level of compassion and high level of service for the patients of Familia Dental.
    • Ability to read, write, speak and understand information and effectively present information one-on-one with patients.
    • Ability to apply common sense understanding to carry out details written or verbally instructed.
    • Basic computer knowledge and experience with dental management software experience.
    • Requires a high degree of initiative, self-motivation, accountability and independent judgment.
    • Ability to work in fast paced, patient-focused environment.
    • Detail oriented with the ability to multi-task. 
    • Organizational skills. The Community Relations Coordinator should have excellent organizational skills; insure all record keeping and regulatory requirements are fully and accurately completed. 

     

      Qualifications (Experience, Education, Licensure, Certification)

    • Bachelor Degree is preferred, but consideration will be given to candidates with comparable work experience in community engagement or community health education with demonstrated results.
    • Requires excellent customer service skills.
    • Bi-lingual Spanish speaking skills a plus, but not required.
    • Must have a valid drivers’ license.

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